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Galli Galli Sim Sim reaches 5 lakh children in Rajasthan

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26 Jun 16
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Udaipur : Galli Galli Sim Sim, the popular preschool program has widespread its reach to 5,00,000 children (4-9 years) on DD Rajasthan over a year of broadcast. The show is broadcast on DD Rajasthan on every Friday at 8:00 pm. On an average, 10,000 kids (4-9 years) watch an episode of Galli Galli Sim Sim on DD Rajasthan1.
Produced in association with RedDot Productions, the programme Galli Galli Sim Sim engages children as it educates them on important life skills that enable them to be more school ready. With generous support from the Children’s Investment Fund Foundation, each episode of Galli Galli Sim Sim has multiple segments that are thematically linked together to address a whole- child curriculum.
Sashwati Banerjee, Managing Director, Sesame Workshop in India says, “As India’s first educational programme on TV, Galli Galli Sim Sim has played a pioneering role in imparting high quality early childhood learning and providing children with a head start in understanding and communicating in the world around them. We believe we have a critical role to play in making early childhood education take center stage in India and by being on Doordarshan, this takes us closer to our goal.”
Richa Sahai of RedDot Productions says, “Creating content that educates, entertains and keeps young children engaged is always a challenge. We have hopefully succeeded in doing that through this season of Galli Galli Sim Sim. It promises to be bigger, brighter, more relatable and more fun! The segments are varied and crisp and should appeal to children across all demographics”.
Apart from DD Rajasthan, Galli Galli Sim Sim also broadcasts on DD National, DD Girnar (Gujarati), DD Sahyadri and the other Hindi belt channels of Doordarshan viz DD Uttar Pradesh, DD Bihar and DD Bhopal. The show is also broadcast in South India on Chutti TV (Tamil), Chintu TV (Kannada), Kochu TV (Malayalam) and Kushi TV (Telugu).
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